trawa from Germany raises €24M to make energy smarter and cheaper for European businesses

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Berlin-based energy tech startup trawa has raised €24 million in a Series A round to accelerate its mission of transforming how European mid-sized companies manage electricity costs.

The round was led by Headline, with participation from Norrsken VC, Balderton Capital, Speedinvest, AENU, Magnetic, and Tiny VC.

Tackling high energy costs with tech

Founded in 2022 by David Budde, Max Lüddemann, and Robert Quick, trawa offers a data-driven electricity procurement and management platform for companies with annual electricity costs of €100,000 or more. The platform combines AI-powered software with direct access to power purchase agreements (PPAs) from solar and wind farms, enabling customers to cut electricity costs by up to 30%.

trawa’s system analyzes consumption profiles, identifies savings opportunities, and builds optimized energy portfolios—all while promoting renewable energy adoption without relying on subsidies.

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Expanding reach and building brand

With the new capital, trawa plans to expand its integrated B2B energy solution, invest in brand development, and strengthen its product and service offerings. The company aims to deliver energy that is not only more affordable but also flexible, sustainable, and transparent.

CEO David Budde emphasized the urgency of energy cost reductions for European SMEs:

“High energy costs have become a serious competitive disadvantage. With this funding, we can help more companies reduce expenses and improve sustainability.”

Strong traction across Germany

trawa already supplies over 100 commercial customers across 3,000 locations, including major clients such as Flixtrain, Martim hotel group, and Conrad Electronics. Its AI-first approach and end-to-end control—including battery integration and consumption automation—make it a standout in the industrial energy management space.

Investor vote of confidence

Lead investor Christian Miele of Headline commented:

“trawa is building the backbone of Europe’s new industrial era by helping businesses take control of their energy. In today’s volatile energy landscape, this is vital for economic sovereignty.”

With a fast-growing customer base and a bold vision to reshape how businesses approach energy, trawa is positioning itself as a key player in Europe’s energy transition.

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