Vancouver-based ShopVision Technologies, founded by Elastic Path’s Harry Chemko, has raised $5.6M CAD ($4.1M USD) in a seed round to scale its AI-powered market research platform.
The round was led by Brightspark Ventures with participation from BDC Capital, Rhino Ventures, and strategic investors from major consumer brands. BDC’s Dinar Ahmed and Brightspark’s Andrew Lugsdin have also joined the board.
Turning fragmented data into automated insights
Founded in 2024 by Chemko (CEO), Peter Sheldon (CPO), and Jeff Neil (CTO), ShopVision uses an AI agent to automate competitive intelligence for e-commerce merchants.
The platform plugs into first- and third-party data sources to track competitors’ campaigns, analyze a merchant’s historical performance, and suggest optimal timing for new promotions. Findings are consolidated into weekly executive summaries for leadership teams.
Chemko, who previously founded Elastic Path and led it for two decades, emphasized that ShopVision is an entirely separate company. Sheldon brings experience as Adobe’s former VP of strategy, while Neil previously served as CTO at fashion-tech company Vivrelle.
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Early traction and growth plans
Since its April 2025 launch, the company has signed several dozen brands and retailers in North America. The new funding will be used for product development, data collection, and scaling go-to-market operations, with plans to expand internationally.
“Very few tools in commerce capture and institutionalize the decision-making patterns that drive results,” said Chemko. “ShopVision closes that gap with automated, actionable insights that help brands outpace their competitors.”
