Clever Clover strengthens its team with 2 new Venture Partners

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Clever Clover strengthens its team with 2 new Venture Partners
©  Clever Clover / Tantum GmbH

Martina Steinberger-Voracek and Bernhard-Stefan Müller to join the FMCG specialist.

The European FMCG specialist Clever Clover strengthens itself in its 10th anniversary with two new venture partners. With Martina Steinberger-Voracek and Bernhard-Stefan Müller, renowned management specialists have been brought on board to further push internationalization, network expansion, and start-up services at all relevant levels. “Thanks to the additional experience and expertise of the new venture partners, the increased influx of start-ups and the expanded service portfolio can be ideally covered in the future. Martina Steinberger-Voracek and Bernhard-Stefan Müller will have a decisive influence on the fate and development of the portfolio companies,” says Managing Director Heinrich Prokop, who founded Clever Clover 10 years ago with Marloes Voermans.

Martina Steinberger-Voracek is a successful start-up founder and former international top manager in an FMCG group. She brings expertise in branding, sales, go-to-market, and profound retail knowledge for the national and international markets. “Start-ups today face more challenges than ever before. “I am therefore looking forward to driving forward the positive and constructive cooperation with the founding team for our broad portfolio of fast-moving consumer goods,” says Steinberger-Voracek.

Bernhard-Stefan Müller is the Managing Director of the company builder Tantum and co-owner of the FMCG investor Loonshot Ventures. He brings relevant and valuable expertise in all areas of company building to Clever Clover. “Clever Clover is thus ideally equipped to cover all requirements for start-ups all around successfully,” says Müller.

On the 10th anniversary of the founding of Clever Clover, Prokop and Voermans take stock: “We have accompanied numerous start-ups on their journey to success. Now, we are entering the next decade with a strengthened team.” Clever Clover sees itself as a European FMCG specialist focused on growing with clients nationally and internationally. Central to this is developing new ideas and scaling to meet customers’ needs. Not only known for Austrian “Shark Tank” – “2 Minuten 2 Millionen”, Clever Clover has been responsible for many well-known FMCG Startups and their success stories, such as Neoh, Ketofabrik, and Hakuma.


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