Circular-economy leader refurbed has raised €50 million to fuel its European expansion — with a major focus on entering the UK market — and to strengthen its AI-driven sustainable recommerce platform.
The round was led by Alex Zubillaga and Orilla, with participation from existing investors Evli Growth Partners, Bonsai, Almaz Capital, C4 Ventures, and Speedinvest.
“This was another exceptional year,” said Peter Windischhofer, Co-founder and CEO of refurbed. “We reached profitability in March, grew sales by 40% year-on-year, and are using AI to optimize every part of our business. We’ve proven that doing good and doing well can go hand in hand — now it’s time to make refurbished truly mainstream.”
Profitability, Growth, and Expansion
Founded in 2017 by Peter Windischhofer, Kilian Kaminski, and Jürgen Riedl, refurbed has grown into Europe’s leading marketplace for refurbished tech and sustainable products, employing nearly 300 people across 12 countries including Austria, Germany, Italy, the Netherlands, and Sweden.
The platform offers professionally restored smartphones, laptops, e-bikes, and home appliances — all backed by at least a 12-month warranty — at prices up to 40% lower than new.
The latest funding marks a significant step in the company’s mission to expand its model into the UK, where the company sees vast untapped potential. More than 100 million unused phones sit idle across the UK, even as the local recommerce market exceeds £7 billion annually.
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Standing Out in a Quiet Year for Circular Startups
While Europe’s circular and recommerce sectors have seen limited major rounds in 2025, refurbed’s €50M raise signals strong investor confidence in the company’s proven profitability and scalable impact.
Recent comparable moves include Amsterdam’s DFF Ventures launching a €50M AI-and-recommerce fund and Italy’s Fleequid raising €3M for used vehicle trading. Still, refurbed’s round — following its €54M Series C in 2023 — cements its position as the continent’s most advanced recommerce platform.
“Refurbed leads Europe’s refurbished category with a rare combination of growth, profitability, and purpose,” said Paco Riberas of Orilla. “Our investment aligns with our belief in responsible consumption and refurbed’s ability to make sustainability the smarter economic choice.”
Impact and Future Vision
In 2025 alone, refurbed achieved double-digit EBITDA profitability, became cash-flow positive, and is targeting £860 million in GMV for the fiscal year. To date, the company has processed 9 million devices for 4 million customers, saving:
- 350,000 tons of CO₂
- 1,136 tons of e-waste
- 116 billion liters of water
As the UK pushes toward Net Zero, Right to Repair, and e-waste reduction targets, refurbed aims to make sustainable tech the default choice for consumers — bridging affordability, quality, and environmental responsibility.
“We’re at a turning point for conscious consumption,” added Windischhofer. “By combining AI with circularity, we can give millions of people access to high-quality products while saving the planet’s resources.”
About Refurbed
Refurbed is Europe’s fastest-growing recommerce marketplace, offering refurbished electronics, home, and lifestyle products that look and perform like new — at a fraction of the price and carbon footprint. Founded in 2017, the Vienna-based company employs over 300 people and operates in 12 countries. With an AI-powered platform and a 40-step refurbishment process, Refurbed is redefining sustainable consumption and leading Europe’s shift toward a circular economy.
